Feedback is unique in combining high-profile, innovative and inspiring public campaigning with hard-hitting research and expert advice on food waste reduction, which we communicate to decision-makers across government, business and the third sector. We specialise in shining a light on the hidden causes of waste across the food supply chain. We work to raise the profile of existing initiatives that offer the solutions to food waste; where solutions do not currently exist, we catalyse the creation of new organisations and projects to implement them. With a track record of changing the policies of some of the world’s biggest food companies and reaching out to millions of people through our projects, our innovative campaigning style has helped to elevate food waste from a non-issue several years ago to one now recognised as an urgent international priority. We believe that tackling food waste is a massive and immediate opportunity to reduce the environmental impact and improve the social value of our food system. Food waste campaigning also offers a unique and accessible platform from which to communicate the wider issues of food sustainability to the public.